A Celebration of Opportunity: La Comunidad

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Agenda /Breakout Sessions

Culture Builds Community l Putting Your Community Assets to Work
Economic Development l Going to Scale

Culture Builds Community Monday, March 31 - 11:15 - 12:30 p.m.
The first breakout sessions of the conference, “Culture Builds Community” will discuss arts and cultural assets and how they can be managed for the maximum contribution to communities. Emphasis will be given to assets with a strong presence and strong momentum for continued growth in Latino communities across the country. Panelists will aim to educate participants on the value of these assets, as well as share new ideas and perspectives developed from personal experience.
	Community-Based Arts and the Shifting Sands Paradigm* Tamara Alvarado, Executive Director, MACLA (Movimiento de Arte y Cultura Latino Americana) Daniel Ross, Executive Director, Nuestras Raices
	Historic Buildings as Key Assets Dan Gonzalez, Interim Executive Director, Guadalupe Cultural Arts Center James Hare, Executive Director, Cornerstones Community Partnerships
	Street Level Animation Jane Golden, Director, Philadelphia Mural Arts Program Sean Basinski, Director, Street Vendor Project**
	Providing for the Artists Anne Corbett, Executive Director, Cultural Development Corporation** Carmen Febo-San Miguel, Executive Director, Taller Puertorriqueño top
How to Put Your Community Assets to Work Monday, March 31 - 2:45 - 4:00 p.m.
These sessions will focus on particular institutions within the community and innovative practices that focus on or benefit the Latino community. Panelists will highlight the role of the community and its leadership in staking claim in these institutions as a vehicle for positive change, the ability of these institutions to adopt Latino-focused policies ahead of their civic counterparts, and the community’s response to the range of institutions that embrace their role as a Latino asset.
	Libraries* Martin Gomez, President, Urban Libraries Council Diane Kresh, Director of Libraries, Arlington County
	Churches Alicia Marill, President, National Catholic Council for Hispanic Ministry Luis Soto, Executive Director, Centro San Juan Diego
	Cultural Organizations Paul Chin, Executive Director, La Peña Cultural Center Marcela Davison Aviles, President and CEO, Mexican Heritage Plaza
	Museums Julián Zugazagoitia, Director, El Museo del Barrio Carolina Ponce de León, Executive Director, Galleria de la Raza** top
Economic Development Monday, March 31 - 4:15 - 5:30 p.m.
These sessions will examine how arts, culture, and heritage can be put to work in economic development strategies. From attracting tourism dollars to improving a community’s workforce, these strategies have helped neighborhoods with a dense Latino population work together to create healthy destinations in which to live, work, and visit.
	Heritage Tourism in Depth* Linda Harper, Executive Director, Cultural Tourism DC Tanya Hall, Executive Director, Philadelphia Multicultural Affairs Congress**
	Job Training/Labor Force Preparedness & The Arts Susan Rodgerson, Executive/Artistic Director, Artists for Humanity Manchester Bidwell Corporation representative
	Public Market Opportunities Gilda Gonzales, CEO, The Unity Council Steve Davies, Senior Vice President, Project for Public Spaces
	Business Incubators for the Arts Maria Torres, President & COO, The POINT Karen Davis, President and CEO, Arts and Business Council of Greater Philadelphia top
Going to Scale Tuesday, April 1 - 11:15 - 12:30 p.m.
These sessions will capture the experience of experts who see the value in Latino communities and have devoted their time to promoting it to others. “Going To Scale” will highlight the important opportunities not to be missed in taking the final steps in translating well-developed assets into real, long-term opportunities for redefining a neighborhood or larger community.
	Cultural Authenticity & Value* Lisa Servon, Director, Community Development Research Center Cheryl Hargrove, President, The HTC Group*
	Branding Steve Yndo, Board of Directors President, Southtown San Antonio Arts District Maria Elena Rodriguez, president, Mexicantown Community Development Corporation**
	Marketing & Outreach Patricia Washington, Vice President of Grants & Development, Greater Philadelphia Tourism & Marketing Corporation Eloise Rodriguez, Chair, Board of Trustees, Arts and Business Council of Miami**
	Sponsorship, Fundraising, and Raising Capital Abel Lopez, Associate Producing Director, GALA Hispanic Theatre Banking Community representative** top
	* session is also open to participants from Main Street **invited speaker